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Steps You Can Take for Higher SEO Rankings

For many eCommerce business owners, SEO seems like a complicated endeavor. You are told to be patient with the results. You are told that it takes extensive research. You are told about the importance of search engine optimization and the things you should update for better optimization. As complicated as it seems, SEO is not

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content marketing writing seo

How To Write SEO Friendly Content for eCommerce

You’ve heard the saying that content is king and it really is true. Content marketing has a number of benefits that include building a brand, increasing sales, and generating new leads, and it continues to be an effective method for not only connecting with readers and turning them into customers but also in building authority

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BigCommerce and Your WordPress Site

WordPress is an amazing option for businesses that are just starting out with their online presence. The WooCommerce plugin allows businesses to easily add eCommerce functionality to WordPress websites. Since late 2018, there has been a new option for WordPress users to dip their toes into the eCommerce world. Businesses no longer have to choose between

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Three Valuable eCommerce Features that Require Development

When you partner with an eCommerce platform, you gain the suite of development options offered by that platform. While these options are often more than sufficient for setting up an eCommerce site for any business, there is no way for platforms to offer all of the features their clients would like. When developing your eCommerce

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Choosing a Design Theme for your eCommerce Site

The web design theme you use for your eCommerce site can have a major impact on your business. Whether this is positive or negative depends on how much research you put into your decision. Consider your users: The number one criteria when choosing a theme is your user base. Many businesses that are trying to

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eCommerce Migration and Your SEO Campaign

Sometimes you need to migrate your eCommerce business to a new platform. If you need your website to feature functionality your current eCommerce platform doesn’t offer or you’re overpaying for features your business doesn’t need, it might be time to consider a migration One important consideration to make when you migrate your business is how

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The Google Site Diversity Update and Your SEO Campaign

Google’s latest update aims to change how their algorithm arranges its search engine results. When people search Google for a term like “women’s shirts,” you would naturally expect them to be met with a slew of results from eCommerce giants like Amazon and Walmart. With the expansive scope of products that these companies offer, it

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Measuring SEO Success: The Metrics You Should Know

Achieving SEO success takes time and patience. One way to stay on track in your approach to SEO and stay the course with your strategy is to know that it’s working, even if on the smallest level. How can you measure your SEO success? There are so many different performance metrics you can track, so

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multilingual seo

Best Practices for Effective Multilingual SEO

Optimizing for search engines is already a difficult task that requires a lot of patience. You have to carefully choose your keywords and implement a content strategy that helps you build trust with the customer, create authority and boost your rankings. Doing this for multilingual businesses can be even more of a challenge. If you

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