bigcommerce seo services
bigcommerce seo securing long-term growth
SEO increases search engine results like nothing else, bringing in more customers, improving organic traffic, increasing brand awareness, and solidifying your business with our proven Bigcommerce SEO strategies.
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Bigcommerce seo & digital marketing experts
Your store has launched, and now it’s time to start attracting customers. You’ve tried several methods, including posting on social media and telling your friends and family, but it feels like nothing is working. You know that ranking on the front page of Google would bring you a steady stream of traffic and sales, but you don’t know how to get there. Does this sound like you?
Many business owners like yourself know that SEO, or search engine optimization, is critical for the success of any website. Chances are you are here right now because you know the importance of BigCommerce SEO but don’t know where to turn next. You need a BigCommerce Elite Agency Partner who knows how to properly optimize every aspect of your website, so it will gain traction in the search engines and start bringing in traffic and conversions.
SEO can make or break the success of your eCommerce business. If you aren’t getting those page one results, you’re going to be missing out on the steady organic traffic that’s so important for the health of any online business. To rank well in today’s eCommerce world, you need to deliver a trustworthy, streamlined, and informative experience that not only helps your users find what they are searching for, but also helps turn them into loyal customers.
This is where genius bigcommerce SEO comes in.
We know the ins and outs of BigCommerce SEO that can often be overlooked, such as proper interlinking between pages and the need for authoritative backlinks. We help you produce the best content possible for increased search engine results, varying between off-page content that builds site authority, and on-page blog articles that showcase your brand’s unique voice and expertise while also amplifying the ranking potential of your website.
When you need effective SEO guidance that’s relevant to the world of eCommerce, you will see quickly why we here at Genius eCommerce® are considered experts at what we do. We can help you take significant strides to improve your organic rankings and ultimately help your business grow.
What you get with bigcommerce SEO elite partner
Working with an Elite BigCommerce SEO partner gives you access to an expert team that knows exactly what it takes to craft a campaign that gets results.
SEO isn’t just about placing keywords in a few select places and assuming everything is just going to work out. You need a constant stream of highly optimized content and a website that functions and performs as expected.
Why choose us? We know how to get results.
You want to climb the SERPs, get more traffic, and dominate your niche or industry. Having an expert team handling these efforts for you can make a huge difference in how your website behaves, as well as the overall trajectory of your business. BigCommerce may come with an array of incredible features, but SEO doesn’t happen on its own. If you want page one results, you need a team that not only understands all there is to know about BigCommerce as a platform, but also exactly how to perform best SEO practices with it.
As an Elite BigCommerce SEO partner, Genius eCommerce® excels in constructing effective strategies tailored specifically to your industry. We understand the importance of producing relevant and informative content that focuses on your targeted keywords, informs your customers, and promotes your website. Our smart SEO plans are designed to build your online presence, improving your ranking, traffic, and conversions.
your bigcommerce elite seo partner
With Genius eCommerce®, we help you implement effective techniques and provide invaluable insight into the following key areas of SEO
Keyword Research
If you want your SEO campaign to really take off, you need to perform in-depth keyword research strategies. With the help of our expert eCommerce marketing team, you can get the right combination of words for each one of your product and landing pages and start generating high quality leads that convert. However, keyword research takes more than just analysing search volumes. Our SEO services help you understand searches from a consumer’s point of view, what the competition is doing, and even the right channels to use in order to reach your specific audience. Google rewards stores that put effort in building sound keyword strategies and our digital marketing experts excel at it.
Technical SEO
If you want search engines to fall in love with your store, it needs to be built to be crawled by them. Google takes more than 200 factors into account when deciding if a website or page is worth displaying. Making sure all these factors are working like a well-oiled machine, and that your website is built for peak performance is a task best left to a professional SEO agency. Stop wondering why your website is not ranking where it should, and let our team of skilled marketers give it the place it deserves.
Content Writing
Having an overly optimized website jam-packed with keywords is the best way to make search engines hate it. You need to create informative and engaging content that people love interacting with, and signals search engines that you are an expert in your industry. Our BigCommerce SEO services include cleverly formulated product descriptions, landing pages designed to convert, and evergreen content that will position your brand as an authority no matter what vertical you´re in. Keywords are meant to be used intelligently by creating text, images, and videos people actually want to consume. Let our experts craft a content strategy that gives your audience a reason to do business with you and come back for more.
Relevant Backlinks
Backlinks are one of the strongest factors that tell Google your website is worthy of the first place in searches. By turning you into an authority in your niche, our eCommerce SEO agency will gradually build you a powerful backlink portfolio, featuring your brand and products on relevant and authoritative publications that point directly to your conversion pages for maximum ranking and traffic potential. Our search engine optimization services include effective PR campaigns, the creation of relevant newsletters, and the publication of offsite articles that leverage your target keywords and build trust in front of your audience and search engines.
BigCommerce SEO Tidbits
Get Your SSL certificate ASAP
Search engines favor websites that use Secure Socket Layer big time. They know users can trust them with their personal or billing information so they rank them higher. Not having an “https://” website will cause a trust problem among users as web browsers display warning messages when people visit your site, reducing your chances of conversion to practically zero. There are many options for installing an SSL certificate on your website. Let out BigCommerce SEO specialists guide you through and show your visitors you care about their safety.
Take Care of Page Load Speeds
No matter how beautiful and functional your website is, if it takes longer than 3 seconds to load, most visitors will be turned off and leave. Search engines love pages with fast load rates because it makes their users happy, so you need to make sure your page is built for speed. Many factors impact page speed, meaning that you need a BigCommerce SEO expert to take a look at your website and find out what’s dragging it down.
Create Expertly Crafted Page Titles
Before creating a single page, you need to think about how your audience performs queries on search engines. BigCommerce marketing experts around the world recommend performing in-depth keyword research to know what phrases related to your products are actually being searched. Once you are sure you have the right keywords, you can start creating or editing your page titles in a way that Google understands what the page is about.
Be Smart About your Headings
Everyone has a unique writing style and we tend to use headings and subheadings differently. However, when it comes to eCommerce, it is important to know how to use headings to achieve our desired conversion goals. Headings and subheadings should follow a logical order and contain the right keywords. This achieves two important things: They guide your visitors through your conversion funnel, and tell search engines what your page is about. Many merchants underestimate the importance of headings, while others tend to over-optimize them, making their websites hard to navigate. Make sure you consult a skilled SEO specialist about the best practices on headings and subheadings.
Don’t Forget to Edit your Metas
Even when ranking high, many people stop and read the small summaries that appear under the blue search result before clicking. If you have generic descriptions, they will just skip to the next best result and they’re gone forever. Smart merchants know how to create short summaries of their websites or products that drastically increase Click-Through-Rates. Our BigCommerce SEO services will ensure that you get the best meta descriptions for each one of your target pages.
Your Images Must be Optimized as Well
The main reason is that people often upload images that are unnecessarily big to their pages, negatively impacting load speeds. Using adequate resizing tools can solve this problem while making your website look great. However, optimizing other factors such as file names and alt text can also bring you more traffic. These two elements tell search engines what the picture is about and how it is related to your website, product, or service. BigCommerce SEO experts will know exactly how to leverage the advantages of properly optimized images to your benefit.
Add Schema Markup and Enrich your Snippets
Search engines not only show clickable links and short descriptions of search results. They also give the user some extra information about a website or product in ways that are easily identifiable. Examples of this are star ratings, pricing, number of reviews, and much more. As a merchant, you should take advantage of this feature by adding schema markup code to your pages. The platform offers easy ways to do it, but only BigCommerce SEO experts can design the most effective markup strategy for your business.
Don’t Leave Content Unattended
It is not enough to offer the best products and services. Search engines want their users to be informed, entertained, and engaged. Expertly crafted content designed to make the user feel they learned something fresh and would also like to share what they found with their friends and family, provides the strongest incentives for Google to place it on top of searches. However, writing is not for everyone, and most merchants want their websites to work for them and not the other way around. Let expert BigCommerce SEO strategists and content creators do the heavy lifting for you.
Build a Sound Backlink Strategy
Every time someone links back to your website it counts as a vote. It is a good idea to get the most votes or backlinks to your website. However, not every vote is equal. In fact, some backlinks are actually toxic and will negatively affect your standing with search engines. The best way to get a constant source of backlinks from high authority domains is to create high-quality content that others can use as a source of knowledge when creating their own content. Here is where our sophisticated approach to SEO combines keyword strategy, content creation, and great PR campaigns to build trust in front of your audience and search engines.
Keep an Eye on the Data
BigCommerce SEO is not a one-and-done process. It needs constant monitoring and a great degree of adaptability. Keeping up with the changes in search algorithms means analyzing massive amounts of data every day and anticipating changes in user behavior. As a merchant you have two options: double as a marketer and have two full-time jobs, or let the best BigCommerce SEO agency take care of the process so you can do what you do best: selling.
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