WordPress is known as a platform that is great for SEO right out of the gate, yet if you want better control and more options, you are going to want to install the proper plugin. This goes double if you are managing an eCommerce store on your WordPress site using WooCommerce.
There has always been a healthy debate surrounding what the best WordPress SEO plugin is that will actually yield the best results and make your life easier when trying to rank your website. With over a dozen solid contenders, it can be somewhat difficult knowing which of these WordPress plugins to trust, and many guides on the topic are incredibly long and chock full of information you don’t need.
This is why we’ve put together this no-nonsense guide that will help you find the absolute best SEO plugin for your online store that will help you rank higher in the search engines, get more organic traffic and sales, and ultimately help you succeed online.
The Top 3 WordPress SEO Plugins For WooCommerce
While an SEO plugin isn’t the end all be all when it comes to proper search engine optimization, they are helpful when it comes to better managing the quality of your content and your on-site SEO.
Making sure each and every page on your website is properly optimized is a daunting proposition, but the right plugin can make this process a whole lot easier. These website add-ons also help with getting new pages indexed faster, readability scores, and sitemaps, just to name a few things. They can help transform your WordPress dashboard into an effective SEO control panel that will ensure that you have the proper direction when it comes to your posts and pages.
High-quality WordPress SEO Plugins can also help with issues such as:
- Diagnosing broken links.
- Image optimization
- Schema meta data
- Breadcrumb control
- Control over meta titles and descriptions
- Social media meta data
- Robots.txt control
- Integration with Google Analytics
All of these things can be handled without the help of a plugin, of course, but it makes tackling these issues so much easier when you can access everything right there in WordPress and control everything without having to dig into any code or perform any complex tasks. This is why WordPress plugins are so popular, after all, they do a great job of streamlining important website management tasks.
Knowing just which SEO plugin is right for you can be a tough process, because of the sheer volume of information out there on the subject. That’s why we have taken the time to distill the most important elements of the most popular plugins so you don’t have to weed through a ton of blogs to find what you are looking for.
Yoast SEO
The long-time favorite of bloggers and business owners, Yoast is still one of the most well-known names in the world of WordPress SEO. For eCommerce specifically, Yoast can help you create powerful product pages that are readable and fully SEO optimized, while assisting in other key areas as well.
Yoast’s Best Features:
- Readability score system that helps you write great content.
- Helps you avoid duplicate content.
- Easy to use XML sitemap.
- Cornerstone content options.
- Broken link checker.
What most people think of when it comes to Yoast is its robust on-page content options. Its readability score system has been a mainstay in the blogging world for years for good reason: it’s effective and does seem to help produce content that ranks well in Google. If you are concerned about the tone, consistency, and SEO quality of your product pages and want to make sure that they have a great chance of ranking, this is the plugin for you.
All in One SEO
This plugin has also been around for quite a while and offers somewhat different features than Yoast. It is a more lightweight and streamlined plugin that focuses more on indexing and fine-tuned control over meta titles and how your content is presented over the Web. It does not have a comprehensive on-page “readability score” kind of system, although it just recently added a focus keyword element that allows you to tailor your content according to the keyword you want to rank for on each page and blog.
All in One SEO’s Best Features:
- Advanced options specifically for WooCommerce along with seamless integration.
- An SEO Audit feature to check for errors.
- High degree of control over search appearance, including options for each kind of WordPress content.
- A simple interface that most consider being more user friendly than Yoast
- All in One SEO is a lightweight plugin by SEO standards, so it won’t negatively impact the performance of your site.
All in One SEO is for users who don’t require as much hand-holding when it comes to creating good-looking blog posts and other on-page content, and would prefer to have a simpler plugin that gives you plenty of control elsewhere.
Rank Math
This SEO plugin is a relative newcomer to the bunch compared to the previous two plugins. Though it has been around for some time, only recently has it been considered as a contender for the top.
Rank Math is for power users that want to really dig deep into the world of SEO and that are confident in their ability to optimize their own website.
Rank Math’s Best Features:
- Extensive options for Links, Breadcrumbs, 404 Monitoring, and an array of other areas of SEO.
- Easy integration with Google Analytics so you don’t have to use Monster Insights or other analytics plugins at the same time.
- Detailed global meta options.
- Website health and status updates.
- Rich snippet control and a long list of on-page content optimizations
You could say that Rank Math’s features border on excessive, so unless you are well-versed in SEO, this may not be the best plugin for your needs. Install Rank Math if you truly want to handle every last aspect of your website’s SEO yourself.
The Final Verdict on the Best WordPress SEO Plugin?
The Yoast SEO plugin is still probably the best all-around choice for website owners that want a decent level of control over their optimizations and plenty of guidance on creating search engine-worthy content. All in One SEO pack is the optimal choice if you want a minimalist option that does the job, and Rank Math will work best if you want to squeeze every bit of performance out of your online store.
Taking care of your eCommerce SEO is no easy feat, which is why you may need a bit more than just a plugin to help you move ahead. An SEO expert with a full background in eCommerce, will be able to help you build a powerful WordPress website that is completely optimized for the search engines.
If you want to really improve your SEO, increase your site speed, and get more organic traffic to your WooCommerce site, give our team a call at 888.982.8269. Genius eCommerce® is the eCommerce digital marketing team you need if you want to grow your online business with proven strategies that will have your website ranking higher than ever in the search results.
