Welcome to eCommerce University! Class is in session: here you will find a wide variety of resources that can help you learn eCommerce on every front, including which platforms are right for you and what marketing services will most benefit your business. We feature eCommerce tutorials on SEO, PPC, and more. If you have been searching for a reliable eCommerce academy that can you master the ropes, let our expert marketers and strategists fill you in.
At some point or another, most eCommerce merchants have wondered how to make a product go viral. So-called "viral marketing" can have dramatic effects on businesses, no matter how big or small. All it takes is for one TikTok or Tweet to go viral, and the floodgates...
You may have heard the phrase social first content before and are wondering what it might mean for your own marketing endeavors. Content that is designed to be socially focused in the biggest craze in marketing right now, and I'll help you capitalize on it. Next-Gen...
Let's start with the most important fact: search engine optimization (SEO) for eCommerce is a very competitive and crowded field. I kid you not. Brands and merchants invest heavily in SEO, making competition fierce in practically every industry. Maximizing your...
Google Analytics is a powerful (some would say essential) tool that can help you track and understand the performance of your website so that you can react to trends and stay ahead of the game. Whether you're running an eCommerce store or a lead generation website,...
The eCommerce industry is constantly evolving, and web designers must stay ahead of the curve in order to build the best websites for their clients. In 2022 and 2023, web designers will be using the latest tools and software to create websites that look great and...
Google’s latest update aims to change how their algorithm arranges its search engine results. When people search Google for a term like “women’s shirts,” you would naturally expect them to be met with a slew of results from eCommerce giants like Amazon and Walmart....
On March 12, Google launched an algorithm update that was called to March 2019 Core Update. An algorithm update is nothing substantial for Google. They make daily updates to their algorithm, sometimes multiple times per day. The results of this algorithm update have...
Online-to-offline commerce has brought online customers to brick and mortar stores. This business strategy uses emails and internet advertisements to entice online customers to come to the physical stores. The strategy is designed to create a seamless shopping...
There are many small elements of SEO that can go a long way to getting better rankings and leading people to click through to your website. One of the factors that can be overlooked or undervalued is the use of meta descriptions. Meta descriptions are the short...
valid to new merchants only
Valid for new merchants only.
