Tag Archives: ecommerce business news

SEO rankings keywords backlinks

Steps You Can Take for Higher SEO Rankings

For many eCommerce business owners, SEO seems like a complicated endeavor. You are told to be patient with the results. You are told that it takes extensive research. You are told about the importance of search engine optimization and the things you should update for better optimization. As complicated as it seems, SEO is not

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content marketing writing seo

How To Write SEO Friendly Content for eCommerce

You’ve heard the saying that content is king and it really is true. Content marketing has a number of benefits that include building a brand, increasing sales, and generating new leads, and it continues to be an effective method for not only connecting with readers and turning them into customers but also in building authority

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BigCommerce and Your WordPress Site

WordPress is an amazing option for businesses that are just starting out with their online presence. The WooCommerce plugin allows businesses to easily add eCommerce functionality to WordPress websites. Since late 2018, there has been a new option for WordPress users to dip their toes into the eCommerce world. Businesses no longer have to choose between

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Choosing a Design Theme for your eCommerce Site

The web design theme you use for your eCommerce site can have a major impact on your business. Whether this is positive or negative depends on how much research you put into your decision. Consider your users: The number one criteria when choosing a theme is your user base. Many businesses that are trying to

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SEO success analytics

Measuring SEO Success: The Metrics You Should Know

Achieving SEO success takes time and patience. One way to stay on track in your approach to SEO and stay the course with your strategy is to know that it’s working, even if on the smallest level. How can you measure your SEO success? There are so many different performance metrics you can track, so

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multilingual seo

Best Practices for Effective Multilingual SEO

Optimizing for search engines is already a difficult task that requires a lot of patience. You have to carefully choose your keywords and implement a content strategy that helps you build trust with the customer, create authority and boost your rankings. Doing this for multilingual businesses can be even more of a challenge. If you

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backlinks link building SEO

Link Building Explained: Why It’s Important to SEO

If you have ever ventured into search engine optimization (SEO) or briefly looked up the best methods for an SEO plan, you have certainly seen that on-page content matters a great deal to your success. You have probably translated this to making new blog posts and adding better product descriptions. However, there is another part

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web design seo

How SEO and Web Design Work Together

Every eCommerce website should share the common goal of trying to attract visitors with a website that is both SEO friendly and visually pleasing. It may not seem like the design of your website has anything to do with SEO, but in fact, it does. We at Genius eCommerce are going to take a look

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